About this course
Introducing Soul-Led Start-Up™
How to go from Soul Searching to Soul-Led Business & Brand. For Heart-Centered Founders, Thought Leaders & Visionaries.
In this first section you will use your Numerology Chart to create your Soul-Led Archetype. This will allow you to lay the foundation for the type of products and services you will offer in your business. The goal is to create your Soul-Led Archetype so that you can write your Soul-Led Story. Together these components will allow you to create your Business & Branding Niche.
The Soul-Led Blueprint is divided into 4 sections:
Use the template below to reach out to 3 - 5 Friends or Family. This is a wonderful to gain insights on the way you impact others. This is simply for your reference as you develop your Soul-Led Start-Up.
Friends & Family Feedback Template
Copy & Paste into email:
I really need your help with something - it shouldn’t take more than 5 minutes.
I’m currently taking an online program, and I’ve been assigned to ask my closest family and friends to help me discover my greatest skillsets. Could you please answer the following questions?
Welcome to Soul-Led Client. In this section we will discuss using your Soul-Led Statement/ Story to connect with your Soul-Led Client. Please refer to the Deep Dive Research Questions to start scheduling your Interviews. There is also an Outbound and Inbound template to use when reaching out to people through social media, online groups you are already a member of, or through email. For smaller programs and workshops typically 5 to 10 interviews is best, for larger programs 10 to 15 will provide you with more information. Weekly goal should be to schedule 5 interviews no more than 20 minutes. Feel free to use this strategy as you create future products.
Research Questions |
Schedule 20 minute interviews with video on if possible, ask if you can record it for your reference
14. Ask if they would like to be updated on what you create from the research and if they know anyone else that might be interested in booking a Deep Dive
Getting Soul-Led Clients on Deep Dive Calls:
Inbound Template (Post on Social Media, Online Groups you are apart of)
ASKING FOR HELP! Feel like you’re struggling with __key pain point______?
I’m looking to interview (general category i.e. entrepreneurs, parents, people struggling with learning how to create a business) (purely for my own research) to help me build a new business I’m working on. It would mean the world to me if we could hop on a quick call and I could ask you a few questions. OR if you know of someone who fits this description, please tag them below/introduce me. Comment below and I’ll shoot you a DM to set up the call! Book in for a call here (calendar link)!
Outbound Template (Email or in Direct Messages)
You came across my radar on/by (LinkedIn/Facebook Group/Instagram/etc). I noticed you’re (an expert/super knowledgeable about/looking for help with) _______ and I’m currently conducting research on how I can best support people in this space. If you’re open to it, I would really appreciate it if we could hop on a quick call and I could ask you a few questions. Let me know either way! If not, no worries and I wish you all the best. (the more you can personalize this line and genuinely compliment them, the better)
Intuitive Branding is all about honing in on how you want people to feel when they come across your brand. The best way to do this is through color. The beautiful thing about color is each shade evokes a different emotion. In this section we are going to review the different colors and what they represent to pick a color palette. Then we will use the colors to select fonts and words to describe your brand.
The best way to start playing around with your ideas is through a Mood Board. You can experiment with colors, fonts and graphics that you like. Later these initial ideas can be refined to make sure they align with your message.
Canva has a really great online Mood Board to get you started Here:
Coolers is a great place to look at color palettes:
Adobe and Canva both have great color pickers:
For Fonts I love DaFont:
Creative Market is great for Fonts, Graphics and any Design Related Digital Products: